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Steve Bloodworth
Global Director of eCommerce and Digital Channels
ERIKS
Day 2 | 3rd December
1:20 PM
Case Study: More Traffic Won’t Save You: How to balance demand generation, customer experience and digital adoption to accelerate profitable growth
Balance demand generation, conversion optimisation and customer adoption to maximise sustainable B2B growth.
Improve product discovery, search, availability and user experience to increase conversion and reduce friction across complex buying journeys.
Scale customer acquisition and digital revenue through demand generation strategies that deliver measurable commercial ROI.
Check out the incredible speaker line-up to see who will be joining Steve.
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