B2B Online Europe 2024

03 - 04 December, 2025

Maritim proArte Hotel Berlin

Steve Bloodworth

Director eCommerce & Digital Channels Eriks

With over 20 years’ experience in FTSE100 and Fortune 500 companies, Steve has successfully led digital transformation programs as VP of Digital Content at firms such as RS, Nisbets and Caterpillar. Steve is currently Senior Director of Marketing Technology Adoption at Astra Zeneca, helping the group’s brands to leverage martech to reach more Patients and HCPs.

Day 1 | 4th December

3:10 PM Presentation - Cross-functional collaboration: How to deconstruct silos and reconstruct digital teams to deliver innovation across your organisation

  • How we broke down departmental silos to foster seamless collaboration across digital teams
  • Learn strategies for restructuring teams to enhance data sharing and expand digital capabilities
  • Successfully implementing and sustaining integrated digital initiatives to reduce inefficiencies and drive growth

Check out the incredible speaker line-up to see who will be joining Steve.

Download The Latest Agenda