Steve Bloodworth

Steve Bloodworth

Global Director of eCommerce and Digital Channels ERIKS

Day 2 | 3rd December

1:20 PM Case Study: More Traffic Won’t Save You: How to balance demand generation, customer experience and digital adoption to accelerate profitable growth

  • Balance demand generation, conversion optimisation and customer adoption to maximise sustainable B2B growth. 
  • Improve product discovery, search, availability and user experience to increase conversion and reduce friction across complex buying journeys. 
  • Scale customer acquisition and digital revenue through demand generation strategies that deliver measurable commercial ROI. 

Check out the incredible speaker line-up to see who will be joining Steve.

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