Sonja von Eichmann

Digital Marketing Manager, West Europe 3M

As the Leader for Marketing Automation Campaign Architecture at 3M, Sonja is empowering cross-functional Marketing Organizations and Business Groups to meet the challenges of today’s increasingly complex Marketing world. With more than 10 years of digital Marketing expertise she enables the 3M regions and subsidiaries to deliver result-focused demand generation and customer-centric campaigns across 20+ countries in Western Europe.With over 50,000 products the global multi technology company 3M discovers and innovates in industries such as Automotive, Health Care, Manufacturing, Safety, Energy, Electronic and many more.To meet 3M customer needs in different Markets Sonja successfully focusses on leveraging the latest MARKETING AUTOMATION Technologies, Content strategies and behavioral techniques to build integrated customer B2B experiences."