Table 1: How are user buying expectations merging between B2C and B2B and what does that mean for supporting your global markets with a local voice?
Jeremy Clutton, Global Director for Sales and Channel Partners, Lingo24
Table 2: How using the latest marketing automation technologies can result in a focused, successful architected campaign
Richard Waight, Director, eCommerce, Bio-Rad
Table 3:What are the most effective motivation techniques for your workforce: which incentives resonate with both sales and marketing teams?
Carlos Abler, Former Global Head, Content Marketing Strategy, 3M
Table 4: How to add enhancements to your existing website and migrate customers without disruption
Age Koster, Director eBusiness Integration Europe, Office Depot
Table 5: Maximise ROI by optimising content and product range strategy
Cecil Stewart, Group Product Database Director, Rubix Group (MRO), Saurabh Shah, EMEA Head of Analytics, eClerx and Steve Bloodworth, Global Head of Digital Content, Nisbets
Table 6: How to leverage innovation in payments to provide a frictionless transaction process
Chris Potts, Director, Retail Industry, Alibaba
Table 7: Evaluating the latest and greatest customer engagement tools to drive customer loyalty
Vincent de Jong, Executive Vice President, Mindcurv
Table 8: How to sell the idea of journey mapping and putting the customer and the start of the strategy?
Kelly Whalley, Global Head of Digital Marketing, Kingspan