Marie Hosatte

Head of eCommerce MENA Arla Foods

With a company revenue of almost a billion euros, Marie is at the forefront of the E-Commerce channel in the MENA region, where she has strategically driven +72% online branded revenue growth in the last 2 years to achieve 50 million euros in 2024 (from 6% to 10% business contribution).

Day 2 | 5th December

1:50 PM Presentation - Lessons learned from B2C: How to apply digital commerce and marketing best practice for seamless and intuitive shopping experiences

Explore how to adapt B2C-style customer-centric features in a B2B context for seamless and intuitive shopping experiences
Achieving an ‘Amazon-like’ experience in B2B: Vision, steps and best practices
Discuss techniques to optimize conversion rates by adopting proven strategies from B2C

Check out the incredible speaker line-up to see who will be joining Marie.

Download The Latest Agenda