B2B Online Europe 2025

3 - 4 December 2025

Hotel Maritim Berlin

Liliana Torres

Liliana Torres

Global Head of Marketing - Electrification ABB

Day 2 | 4th December

9:00 AM Keynote Presentation: Our success story: How we use intelligent automation to identify, engage and convert high-value accounts faster

  • Deploying AI to uncover in-market intent, surface hidden buying groups, and prioritise accounts in real time 
  • Scaling 1:1 and 1:few journeys with dynamic content generation, predictive routing, and continuous optimisation 
  • Accelerating sales alignment and pipeline growth through AI-driven insights and shared performance dashboards 

Check out the incredible speaker line-up to see who will be joining Liliana.

Download The Latest Agenda