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Lars Elkjær Andersen
VP, Head of Digital Commercial & Customer Engagement Digital Solutions
Vestas Wind Systems A/S
Day 1 | 2nd December
3:50 PM
Case Study: Digital Sales Transformation: How Vestas simplified customers’ journeys and digitise complex B2B sales to turn eCommerce into a scalable revenue engine
Turn eCommerce into a primary revenue channel for aftermarket sales.
Connect digital sales, customer self-service, and contract management to simplify complex buying journeys.
Build a product-led operating model that creates the organisational and technology foundations for long-term digital growth.
Check out the incredible speaker line-up to see who will be joining Lars.
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