B2B Online Europe 2025
3 - 4 December 2025
Hotel Maritim Berlin
Kenny Ding
Global eCommerce Solution Owner Lindström GroupDay 1 | 3rd December
3:40 PM Channel shift in action: How you can drive buyer adoption of eCommerce in complex B2B environments
- Incentivising self-serve behaviour without undercutting sales teams
- Simplifying digital buying through better UX, search, and contract visibility
- Empowering customer success teams to support and reinforce channel migration
Check out the incredible speaker line-up to see who will be joining Kenny.
Download The Latest Agenda