John Kelly is a senior executive with over 25 years’ experience in FMCG, eCommerce, and retail. At HEINEKEN International, he leads global eRetail strategy, transformation and partnerships, driving digital innovation and commercial growth. John has a strong track record in board-level governance, international expansion, and building high-performing teams. He also serves as Adjunct Professor at University College Cork and as a board director for charitable and commercial organizations. John holds advanced qualifications in corporate governance, AI for boards, and digital ecosystems & partnerships from INSEAD and the Corporate Governance Institute.