Jody Goode

Jody Goode

Founder & Managing Director Snowdon Timber

Day 1 | 2nd December

10:20 AM Fireside Chat: Data Governance Alignment: How can you improve your data quality and ownership to strengthen personalisation, search performance and digital execution?

  • Understand why many B2B organisations still struggle with data quality and how it impacts search, product content, personalisation, and customer experience.
  • Establish common definitions, governance frameworks, and ownership to align digital, marketing and IT teams.
  • Create accountability models that improve execution, accelerate decision-making and enable scalable digital growth. 

Check out the incredible speaker line-up to see who will be joining Jody.

Download The Latest Agenda