B2B Online Europe 2025

3 - 4 December 2025

Hotel Maritim Berlin

Ivan Branco

Ivan Branco

Head of Information Management, AI and Analytics Volvo Group – SML
Ivan Branco
Passionate about turning data into action, he leads data management, governance, and business intelligence strategy within the supply chain — helping teams make smarter, faster decisions that create real value for customers. He believes that empowering people through data literacy is the most powerful way to transform performance and culture. At the crossroads of business and technology, he drives the responsible adoption of AI, machine learning, and emerging digital tools to unlock new efficiencies and insights. As part of a global network shaping the future of data and innovation, he focuses on how technologies like predictive intelligence and digital twins can redefine how we operate, collaborate, and serve our customers. With years of experience bridging strategy, operations, and technology, he brings a forward-looking vision: one where data and AI are not just tools, but catalysts for smarter, more human business.

Day 1 | 3rd December

1:10 PM Boardroom: Smarter inputs, sharper outputs: How you can enrich product and customer data to power commercial performance

  • Standardising and connecting data across PIM, CRM, and commerce systems
  • Feeding accurate data into personalisation engines, search tools, and analytics platforms
  • Creating governance models to ensure data stays clean, usable, and commercially relevant 

Check out the incredible speaker line-up to see who will be joining Ivan.

Download The Latest Agenda