B2B Online Europe 2024

04 - 05 December, 2024

Hilton Dusseldorf

Ilja Barskiy

Head of Omni-channel Center of Excellence Essity

Ilja is a global experienced executive with diverse cultural background, a blend of direct functional expertise in Sales, Product Management, Marketing, Strategy, Technology and Commercial Innovation in a digital first world. At Essity he is leading a global team specialized on 3 transformational pillars: Regional Omni-Channel Activation (Direct and B2B E-commerce), Digital Shelf Content Strategy and Omni-Channel Training & Development, supporting the Omni-Channel experience of the Tork® brand in E-commerce. Prior to that, he has been with 3M for 9+ years in various marketing & sales roles, among others pioneering and establishing the Amazon business in EU5 and building an Omni-Channel strategy with Office Depot EU.

Check out the incredible speaker line-up to see who will be joining Ilja.

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