Honor Powrie

• Is AI a game-changer in B2B customer connections, or are its current applications overhyped and too costly for widespread adoption?
• Is AI enhancing or diminishing personalization in customer connections?
• Is AI streamlining or complicating B2B sales & marketing processes?

For: Jason Hein, Founder, Acumental B2B

Against: Honor Powrie, Senior Director Data Science, GE Aviation Digital

Moderator: David Shell, Adjunct Lecturer, Northwestern University Medill School