Guillaume Deudon

Chief Digital and Information Officer Somfy

Day 1 | 3rd December

Anchoring digital transformation in clear sales and growth objectives, not in technology for its own sake
Aligning digital investment with core route-to-market priorities to improve channel efficiency and market responsiveness
Avoiding distraction from shiny tools by linking each initiative to tangible commercial KPIs

Check out the incredible speaker line-up to see who will be joining Guillaume.