B2B Online Europe 2025

3 - 4 December 2025

Hotel Maritim Berlin

Guenes Guenaydin

Guenes Guenaydin

Head of Digital Sales Siemens

Day 1 | 3rd December

9:20 AM Keynote Panel: Driving Organisational Change: Overcoming Resistance and Building Digital-Ready Teams

  • Breaking silos and uniting teams around shared priorities to enable cross-functional collaboration 
  • Reskilling and realigning the workforce to overcome resistance and accelerate transformation 
  • Embedding a people-first mindset to unlock the full potential of AI, digital tools, and innovation 

Check out the incredible speaker line-up to see who will be joining Guenes.

Download The Latest Agenda