B2B Online Europe 2019

06 - 07 November, 2019

Hesperia Tower Hotel & Convention Centre, Barcelona

44(0)20 73689894

Gareth Wray, Global eCommerce Director at ARCO

Gareth Wray


Global eCommerce Director
ARCO

Check out the incredible speaker line-up to see who will be joining Gareth.

Download The Latest Agenda

Conference Day One – 6 November

Tuesday, January 1st, 2019


4:30 PM CASE STUDY: How to accelerate eCommerce adoption to increase growth, retention and productivity

•Everyone wants ‘online growth’ but do all stakeholders have the same expectations of that growth?
•Is channel growth enough or are you really driving for enterprise wide sales gains?
•Is growth even the objective, or are we seeking transactional efficiencies?
•In the above context, are you measuring the right thing and is that driving the right behaviours?