Andreas Hochberger

Andreas Hochberger

Senior Vice President Corporate Marketing Eppendorf

Day 2 | 3rd December

1:20 PM Case Study: eCommerce Brand Visibility: How can you strengthen brand presence across product discovery journeys to increase customer trust, engagement and conversion?

  • Learn how to present brands consistently across product pages, search results, and category view, so customers instantly understand what they are buying and from whom 
  • Discover how to align product data, content, and UX to ensure brand visibility is not lost within complex catalogs, filters, and platform structures 
  • Understand how stronger brand representation reduces uncertainty, improves transparency, and increases customer confidence—leading to better engagement and higher conversion rates  

Check out the incredible speaker line-up to see who will be joining Andreas.

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