Amal Halouach

Amal Halouach is the Regional Vice President of Sales for Central & Southern Europe at Seismic, the global leader in AI-powered sales enablement. She leads Seismic’s commercial organisation across Continental Europe, partnering with leading manufacturers to modernise their go-to-market strategies and align Marketing, Sales, and Service around the customer journey.

With a strong focus on digital commercial transformation, Amal works closely with enterprise industrial brands to deliver measurable revenue impact through the intelligent use of AI. Her approach centres on elevating execution, driving behavioural change at scale, and equipping customer-facing teams with the right content, skills, and insights to succeed.

Amal offers a practical and system-driven perspective on how B2B organisations can scale modern revenue operations in complex markets — transforming the way they sell, serve, and grow in the era of intelligent enablement.